Franchise Brands is focused on building market-leading businesses primarily via a franchise model. “If they grow, we grow”.
Business Building Strategy
Our business-building strategy has five engines of growth:
Expanding and developing our services:
Widening and deepening our range of services enables us to drive penetration and revenue per customer. We have a small share of large, fragmented markets as illustrated by the Maximum Potential Model.
Developing a Group technology platform:
Our group-wide digital platform helps enhance the customer experience, service and increase sales. It also helps improve retention, drive efficiency and productivity, and assists people in doing their jobs - in particular our engineers.
Leveraging shared central services:
Leverage the investment in technology and other central services such as marketing and finance to optimise the effectiveness of the business across functions and geographies.
Optimising our service delivery:
Our objective is to grow our business with a franchise model. However, we will invest in DLOs where they accelerate the growth of our franchise businesses.
Developing our businesses:
Ability to benefit from cross selling and upselling opportunities across our brands and launch our brands into new markets.
